
UX Best Practice
Title
When integrating Ivy’s payment method into your checkout, you have two main approaches to consider.- Approach 1: Use a neutral label
"Pay by Bank"
- Standard term that clearly communicates the payment is processed through the customer’s bank"Instant Bank Transfer"
- Alternative label that emphasises speed, ideal when you also offer traditional bank transfers
- Approach 2: Brand it as your own
- Create a custom name using your brand (e.g.,
"{Brand name} Pay"
) - This option allows full alignment with your existing branding
- Create a custom name using your brand (e.g.,
Subtitle
A clear subtitle helps customers understand the key benefits of this payment option.- Suggested implementation:
- Subtitle: “Pay directly from your bank account — secure, instant, and no card needed”
- Ensure the subtitle appears directly beneath your payment method title at checkout
Bank Logos
Show logos of popular banks to build trust and familiarity.- Suggested implementation:
- Include the logos of the most popular banks in the region.
- Download bank logos
Default positioning
Position Pay by Bank as the default and primary payment option.- Suggested implementation:
- Place Pay by Bank as the first payment option in your list
- Pre-select it by default if possible
Recommended label
Build trust by recommending Pay by Bank- Suggested implementation:
- Add a “Recommended” label next to Pay by Bank
- Use consistent styling with other UI elements in your payment flow

Educational tooltip
Add a tooltip icon next to “Pay by Bank” that shows key information on hover/tap.- Suggested copy:
- What is Pay by Bank? Like a bank transfer, but easier. Instant and automatically set up for your purchase. As secure as online banking. You approve the payment directly with your bank.
Dynamic CTA
Set clear expectations about the next step by adding a dynamic CTA when Pay by Bank is selected
- Suggested implementation:
- On the final page before redirecting to Ivy, label the CTA “Continue to select your bank”
Translations
English
Pay by bank / Instant bank transfer
Pay directly from your bank account — secure, instant, and no card needed.
RecommendedDeutsch
Sofortüberweisung / Echtzeit-Überweisung
Direkt von Ihrem Bankkonto zahlen — sicher, sofort und keine Karte erforderlich.
EmpfohlenNederlands
Betaal via je bank
Direct vanaf uw bankrekening betalen — veilig, direct en geen kaart nodig.
AanbevolenSvenska
Bankbetalning
Betala direkt från ditt bankkonto — säkert, snabbt och utan kort.
RekommenderadFrançais
Virement instantané
Payez directement depuis votre compte bancaire — sécurisé, instantané, et sans carte.
RecommandéItaliano
Paga con la tua banca
Paga direttamente dal tuo conto corrente — sicuro, istantaneo e senza carta di credito.
ConsigliatoEspañol
Pagar con Cuenta Bancaria
Pague directamente desde su cuenta bancaria — seguro, instantáneo y sin necesidad de tarjeta.
RecomendadoPortuguês
Pagamento instantâneo
Pague diretamente da sua conta bancária — seguro, imediato e sem necessidade de cartão.
RecomendadoPolski
Płać przez bank
Płać bezpośrednio z konta bankowego — bezpiecznie, natychmiastowo, bez potrzeby użycia karty.
PolecaneSlovenčina
Okamžitá banková platba
Plaťte priamo z Vášho bankového účtu — bezpečne, okamžite a bez potreby karty.
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