Best practices

Title

When integrating Ivy’s payment method into your checkout, you have two main approaches to consider.

  • Approach 1: Use a neutral label

    • “Pay by Bank” - Standard term that clearly communicates the payment is processed through the customer’s bank

    • “Instant bank transfer” - Alternative label that emphasises speed, ideal when you also offer traditional bank transfers

  • Approach 2: Brand it as your own

    • Create a custom name using your brand (e.g., “{Brand name} Pay”)

    • This option allows full alignment with your existing branding

Subtitle

A clear subtitle helps customers understand the key benefits of this payment option.

  • Suggested implementation:

    • Subtitle: “Pay directly from your bank account — secure, instant, and no card needed”

    • Ensure the subtitle appears directly beneath your payment method title at checkout

Bank Logos

Show logos of popular banks to build trust and familiarity.

  • Suggested implementation:

Default positioning

Position Pay by bank as the default and primary payment option.

  • Suggested implementation:

    • Place Pay by bank as the first payment option in your list

    • Pre-select it by default if possible

Build trust by recommending Pay by bank

  • Suggested implementation:

    • Add a “Recommended” label next to Pay by bank

    • Use consistent styling with other UI elements in your payment flow

Educational tooltip

Add a tooltip icon next to “Pay by bank” that shows key information on hover/tap.

  • Suggested copy:

    • What is Pay by Bank?Like a bank transfer, but easierInstant and automatically set up for your purchaseAs secure as online bankingYou approve the payment directly with your bank

Dynamic CTA

Set clear expectations about the next step by adding a dynamic CTA when Pay by bank is selected

  • Suggested implementation:

    • On the final page before redirecting to Ivy, label the CTA “Continue to select your bank”

Translations

English

Pay by bank / Instant bank transfer

Pay directly from your bank account — secure, instant, and no card needed.

Recommended

Deutsch

Sofortüberweisung / Echtzeit-Überweisung

Direkt von Ihrem Bankkonto zahlen — sicher, sofort und keine Karte erforderlich.

Empfohlen

Nederlands

Betaal via je bank

Direct vanaf uw bankrekening betalen — veilig, direct en geen kaart nodig.

Aanbevolen

Svenska

Bankbetalning

Betala direkt från ditt bankkonto — säkert, snabbt och utan kort.

Rekommenderad

Français

Virement instantané

Payez directement depuis votre compte bancaire — sécurisé, instantané, et sans carte.

Recommandé

Italiano

Paga con la tua banca

Paga direttamente dal tuo conto corrente — sicuro, istantaneo e senza carta di credito.

Consigliato

Español

Pagar con Cuenta Bancaria

Pague directamente desde su cuenta bancaria — seguro, instantáneo y sin necesidad de tarjeta.

Recomendado

Português

Pagamento instantâneo

Pague diretamente da sua conta bancária — seguro, imediato e sem necessidade de cartão.

Recomendado

Polski

Płać przez bank

Płać bezpośrednio z konta bankowego — bezpiecznie, natychmiastowo, bez potrzeby użycia karty.

Polecane

Slovenčina

Okamžitá banková platba

Plaťte priamo z Vášho bankového účtu — bezpečne, okamžite a bez potreby karty.

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